Recent Articles

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3 New "Loan Officer" Templates For Personal Branding

We’re excited to announce three all-new “loan officer” website templates specifically built for personal branding. If you’re a loan officer, your most powerful asset is your personal equity and personal …

Published on 06/17/2021

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4 Ways An Integrated Mortgage Tech Stack Makes Your Life Easier

Mortgage tech has transformed the industry by elevating the customer experience, improving compliance, accelerating funding, and making home financing more accessible to borrowers. It’s also increased the availability of mortgage …

Published on 06/15/2021

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The Importance of Brand Consistency for Your Mortgage Business

Branding consistently across all platforms can increase your revenue by up to 23%! And with so many options in brokerages, loan officers, banks, and credit unions, you can understand why …

Published on 06/08/2021

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4 Things To Fix To Make Your Mortgage Website More Powerful

If your mortgage website looks more like a “billboard,” having little more than today’s rates and a welcome message, then you’re missing out on making an impactful and persuasive first …

Published on 06/03/2021

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Reasons My Mortgage Site Isn't Converting

Similar to how businesses live and die by sales, mortgage websites live and die by conversion rates. A thriving conversion rate means mean a full pipeline with a steady revenue …

Published on 06/01/2021

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6 Tricks To Optimizing Google My Business For Your Mortgage Business

It’s shocking to see how many mortgage businesses ignore the value of Google My Business (GMB). It’s akin to leaving money on the table, and that is no exaggeration. Google …

Published on 05/25/2021

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5 Easy Ways To Drive Digital Mortgage Traffic To Your Website

Setting up a website isn’t too complicated –especially if you use a templated mortgage website. But what seems to stump many mortgage pros and brokerages alike is how to drive …

Published on 05/20/2021

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Do Consumers Actually Shop on Social Media Platforms?

Social media networks have been evolving from the start, and one of the more recent additions has been expanding in-platform shopping tools. But after all the hype, you may be …

Published on 05/18/2021

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What Consumers Want to See on a Mortgage Website

Mortgage websites are unlike traditional business websites. As a highly regulated industry, lenders have a slew of compliance requirements in addition to state and federal regulations like the CCPA in …

Published on 05/13/2021