Recent Articles
Tech Trends That Are Shaping the Mortgage and Housing Industry in 2021
If 2020 taught us anything, it’s that quick pivots during uncertain times must also be sustainable. And as we navigate the new normal in socially-distanced interactions, we’re experiencing a boom …
Published on 01/19/2021
The Mortgage Sale: 7 Non-Pushy Ways to Follow-Up On a Lead
Generating mortgage leads isn’t always about immediate conversions. Many prospects hesitate to complete a full application on their first visit, preferring instead to explore their options and weigh their decisions …
Published on 01/07/2021
2021 Mortgage Trends and Projections
With positive news of a vaccine and a confirmed new administration, we’re looking ahead at what experts are projecting for the mortgage and housing industry for 2021. Mortgage Rates Predicted …
Published on 12/17/2020
2 New Mortgage Website Templates for Growth Accounts
You asked for it. Now they’re here! We’re delighted to announce the release of two new mortgage website templates. With GROWTH built into every element, templates 56 and 57 offer …
Published on 11/19/2020
Growth Tactics: Scaling From Single Mortgage Broker to Enterprise
Scaling a mortgage business is about adding the right resources to accelerate profitability. With a scalable structure, the increased profits are sustainable and outpace the rate by which the resources …
Published on 09/24/2020
17 Things Mortgage Brokers Need to Automate Immediately
We’re going to start by saying that not everything in lending should be automated. Time and again, we see that the most successful loan originators employ a human element as …
Published on 09/17/2020
7 Proven Sales Techniques Loan Originators Should Steal
Your role as a mortgage professional isn’t confined only to the activities specific to loan processing. You’re also responsible for selling the loan service. Steal these top sales techniques to …
Published on 09/10/2020
Omnichannel vs Multichannel in Lending: The Originator's Guide
There’s been a shift in how consumers interact with digital channels. It may seem inconsequential, but make no mistake, the transformation from multichannel to omnichannel in digital lending makes a …
Published on 09/03/2020
Supercharge Your Digital Mortgage Submission Rates
Completed mortgage applications are the lifeblood of your business. However, too many lenders overlook how critical the borrower experience is for maximizing the application submission rate. Thankfully, there are simple …
Published on 08/27/2020