Recent Articles

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What Is A Personal Brand

As a loan officer, know that there’s real value in creating a personal brand. Consider this: if you decide to change to another brokerage or financial institution (or go out …

Published on 08/18/2021

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7 Essentials For Strong Company Branding

Mortgage company branding is more than a logo. It’s part of the entire consumer experience, how your customer perceives you and is an indispensable factor in your ROI. Everything from …

Published on 08/11/2021

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Mortgage Website Creation: Why It's Not As Simple As Pictures and Text

Getting a website online for any business is relatively easy nowadays, there are several quick and cheap options. But a website that’s also a hub of your business –central to …

Published on 08/04/2021

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How To Create Buyer Personas For Your Mortgage Business

Want to make your marketing more powerful and targeted to your ideal borrower? The key lies in creating buyer personas. A mortgage buyer persona is a semi-fictional representation of your …

Published on 07/22/2021

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CEO Rocky Foroutan Featured On California Business Journal

Rocky Foroutan’s Orange County software company is riding a wave of innovation as it makes a splash in the U.S. mortgage industry. LenderHomePage.com is capitalizing on a swell of good fortune, …

Published on 07/15/2021

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LenderHomePage and Insellerate Partner to Maximize Loan Officer Productivity

SANTA ANA, CA, USA, July 13, 2021 /EINPresswire.com/ —LenderHomePage the developer of Loanzify POS, an industry-leading mortgage point-of-sale system that empowers lenders to unify, automate, and mobilize the front-end of …

Published on 07/13/2021

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Scale Your Mortgage Business Through Branding

Scaling a mortgage business requires a 360-degree effort. From staffing to workflow management and technology, growing a mortgage business is just as much about increasing intake capacity as it is …

Published on 07/07/2021

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10 Online Courses to Help You Grow Your Mortgage Business

We’ve compiled a list of the topmost relevant, and useful online courses mortgage professionals need to thrive and grow their mortgage business to the next level. From digital marketing to …

Published on 06/30/2021

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Create an Exceptional Customer Experience Through a Digital Loan Process

The mortgage customer experience (CX) refers to all the touchpoints and effort you put into making borrowers feel important as they interact with your business and move through the borrower …

Published on 06/22/2021