Recent Articles
How to Audit Your Mortgage Website to Boost Visibility
Your mortgage website is your digital real estate (no pun intended). But while you have the freedom to design it any way you want and the obligation to deliver an …
Published on 08/24/2023
LenderHomePage Launches New AI-Powered Mortgage Website Builder – Leapfrogs Competition
SANTA ANA, CA, USA, August 17, 2-023 – LenderHomePage, the leading provider of digital tools and marketing solutions for the mortgage industry, is thrilled to announce the launch of …
Published on 08/17/2023
4 Advanced Link-Building Tactics: Leverage AI To Boost Mortgage Marketing
Link building plays a vital role in SEO and is one of the factors Google considers when determining search rankings. While actions like improving page speed can provide an immediate …
Published on 07/13/2023
How to be a Successful Loan Officer in a Challenging Market
If you’ve been a loan officer for any number of years, you’re familiar with the ebbs and flows of the mortgage market. When things are good, they are very good. …
Published on 06/22/2023
Mapping Out a Successful Local SEO Strategy
Picture this: Your ideal customer, a perfect fit for your target market, eagerly searches for “loan officers near me.” As they hit that search button, a multitude of relevant results …
Published on 06/08/2023
The Template for Loan Officer Marketing
A marketing plan helps you grow your mortgage business – this is true even for single MLO’s. But let’s face it, creating a plan can be overwhelming and confusing. We …
Published on 05/04/2023
YouTube SEO: 10 Ideas for Getting Your Mortgage Videos to Rank Higher
You may have heard of search engine optimization for your website, but did you know that there is a set of SEO practices for YouTube, too? Just like search engines, …
Published on 04/13/2023
Leveraging Customer-Centric Technology to Close More Loans
While mortgage tech has helped streamline many aspects of origination, there’s a massive disconnect that nearly all tech stacks are neglecting, and it’s causing you to bleed thousands in potential …
Published on 03/14/2023
Loanzify Implements New SCIF Requirements for GSE's
GSEs Fannie Mae and Freddie Mac announced that all new conventional loans will now require a Supplement Consumer Information Form (SCIF). The deadline to remain compliant is March 1, 2023. …
Published on 03/03/2023