Recent Articles
Digital Marketing Tips For Loan Officers
Ever feel like most of the digital mortgage marketing tips are written for professional marketers rather than loan officers? While some mortgage professionals want a detailed step-by-step guide for marketing …
Published on 05/14/2019
Big Data Revolution: The Mortgage Industry Will Never Be The Same
While too early to see the full scope of “Big Data” and how it will alter the mortgage industry, we can already see it influencing the lending process. Big data …
Published on 05/09/2019
How To Put Social Media Leads into Action
Are you active on social media yet see very few of your followers turn into mortgage leads? The problem may not be in how often you’re posting. The reason why …
Published on 04/30/2019
The Power of Influencer Marketing for Mortgage Lead Generation
One way to ensure your mortgage leads pipeline never goes dry is to have multiple sources feeding into it. Pay-per-click ads, retargeting ads, paid mortgage leads, SEO content for organic …
Published on 04/17/2019
Digital Mortgage 2019 -Just A Website Isn't Enough
Don’t let that title mislead you, a mortgage website is a must for your digital mortgage success. But in 2019, not any website will do, nor is it the only …
Published on 04/09/2019
Digital Mortgage 101: Frequently Asked Questions
Is an “e-mortgage” and “digital mortgage” the same thing? While sometimes used interchangeably (even among mortgage professionals), e-mortgage and digital mortgage are not the same. A digital mortgage refers to …
Published on 04/02/2019
Top Digital Marketing Tips for Mortgage Brokers
As a mortgage broker, you’re always feeling the urgency to find mortgage leads. But now with digital mortgage, the pressure multiplies. And rightfully so! If you’re not doing any digital …
Published on 03/19/2019
Changes in Real Estate 2019 for Mortgage Originators
Last week, we talked about the effects of the government shutdown on the mortgage industry. This week we’re taking an overall look at real estate trends for 2019 — particularly …
Published on 03/12/2019
The Recent Government Shutdown and Mortgages: The Good, The Bad & The Ugly
After withstanding the longest government shutdown in U.S. history, the wheels of the economy are finally turning again. But has everything truly gone back to normal? What repercussions did the …
Published on 03/06/2019