http://www.lenderhomepage.com/blog The Official LenderHomePage.com Blog Wed, 16 Jan 2008 23:39:17 +0000 http://backend.userland.com/rss092 en ‘Tis the Season to Market your Mortgage Website - Effectively marketing your website for the Season. The design of your website is a very important thing. It can convey many things to your audience about who you are, and what your company does. It can show off your professionalism, or your ... http://www.lenderhomepage.com/blog/effectively-marketing-your-mortgage-website-for-the-season/ One of the things that web site designers have to deal with on a daily basis is the issue of usability. In short, usability refers to how easy it is for visitors to get around a web site. Although usability is important for any web site, it becomes especially so ... http://www.lenderhomepage.com/blog/increasing-your-mortgage-web-sites-visibility/ Link Exchange can be like sifting through a haystack to find a needle at times. It’s a great way to increase your website’s presence and influence. You may get a ton of requests to link to your site, but how do you know if it’s worth ... http://www.lenderhomepage.com/blog/link-exchange-tips-increasing-your-mortgage-web-site-popularity/ 7 Tips for Search Engine Optimization The 7 SEO tips on this post are just a sample of some of the techniques and ideas that you can use to improve your visibility in the major search engines such as Google, Yahoo and MSN. LenderHomePage.com has a proven ... http://www.lenderhomepage.com/blog/7-tips-for-search-engine-optimization/ Why Link Swap? Link Exchange is an important part of any SEO or Internet Marketing Campaign. Linking to other sites and asking other sites to link to you is very valuable – here is why: When someone goes to a website, they are looking for specific information. Let’s say ... http://www.lenderhomepage.com/blog/link-swap-the-secret-to-google-success/ Up to this point we’ve discussed creating a strong web presence. I’ve said before that the entire point of having a web presence in the first place is to generate traffic to your web site. I should mention now though, that having a strong web presence does ... http://www.lenderhomepage.com/blog/creating-a-web-presence-part-iii/ In my last post, I spent some time going over the first aspect of creating a web presence...namely...targeting your web presence to the appropriate audience. Once you've selected the appropriate target though, it's time to start thinking about what you plan to do in order to actually create your ... http://www.lenderhomepage.com/blog/creating-a-web-presence-part-ii/ In large corporate cultures that utilize the internet as part of their marketing strategy, you’ll hear the expression “web presence” used quite a bit. To the average person, the term “web presence” translates directly to “web site”, but this is only part of the picture. Whether you ... http://www.lenderhomepage.com/blog/creating-a-web-presence-part-i/ Before I get started here, I want to warn all of you that I'm about to shamelessly plug for the company that I work for. The simple truth is that LenderHomePage.com makes owning and maintaining a mortgage web site about as easy as it can possibly be. I say this ... http://www.lenderhomepage.com/blog/groundwork-for-web-site-success/ If for some reason you've been living in a shell for the past 10 years, here's the most significant change that you've missed in the past decade - THE INTERNET. There is a staggering statistic that says that about 8 out of every 10 people will begin their ... http://www.lenderhomepage.com/blog/using-the-internet-to-market-your-business/